Make Life Easier Tip: Learning Internet Marketing Terms

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cordless mouse Make Life Easier Tip: Learning Internet Marketing TermsWhile you are wandering around the internet participating in social networking groups, reading about ideas for marketing on the internet and discussing marketing opportunities with other groups of authors, you may hear a lot of terms that you aren’t familiar with. Don’t despair.

Most authors who are just becoming familiar with the internet gradually learn the terms and acronyms as they are necessary to their work.

You’ll never be able to keep up with everything, but knowing a few basics will help you market your book better. You may even be able to help a few fellow author friends when they are saying, “What on earth is a blog and why do I want one?”

Plus, you may be aware of many icons (little tiny pictures) on the Internet, but not know what they are called. So how you can you figure out how to make one, if you don’t even know what it’s called? For example, if you are on a WordPress blog that is hosted by WordPress if you look in the URL address bar you will see a little “W” with a circle around it. This is the “favicon” of WordPress and you can make your own. (See favicon.com to make one for your own web site!)

Here are some other terms you may want to become familiar with. If you click on it, you’ll be taken to the web site.

For example, here are a few acronyms:

  • AJ – Ask Jeeves
  • AOL – America Online
  • ASP – Application Service Provider
  • AV – AltaVista
  • B2B – Business to Business
  • B2C – Business to Consumer
  • CPA – Cost Per Action
  • CPC – Cost Per Click
  • CPS – Cost Per Sale
  • CTR – Click-Through Rate

Find all kinds of definitions here: http://www.marketingterms.com

Internet Marketing Dictionary: http://www.marketingterms.com/dictionary/

 Make Life Easier Tip: Learning Internet Marketing Terms

Make Marketing Easier Tip #2 – Fiverr

5-DOLLARS2

5 dollars2 Make Marketing Easier Tip #2   FiverrWhat would you do for $5? Evidently a whole lot of people would do a lot! This site Fiverr.com has some fluff and a few odd posts (“I will send you 7 hours, 53 minutes of vacuum cleaner sounds for $5″) and scary (“I will check the Chinese characters on your tattoo for $5″), or just not a good thing like “I will call and be your excuse to get out of work for $5″).

But with that disclaimer in mind, I hired someone the first day to have him install code I didn’t understand to get my web site posts to automatically post to my Facebook Fan Page (now called a “like” page). There were lots of easy instructions online about how to have them post to your personal page, but not your Fan page. At some point, when Facebook changed from Fan to Like it stopped working, but for 5 bucks I just hired the guy again. No big deal.

Now I did have to give him my password and username, so I sat and waited while he did it and then I changed it immediately. He also said he’d refund my money if I was not comfortable with it. So “buyer beware.”

I recently just hired someone who had the post, “I will promote your Youtube Channel to 85+ RSS Search Engines for $5.”

Here are some of the categories:

Be careful about people who say they will write 200 comments on blogs with your link, etc. A lot of these are spammers and your reputation is on the line, but there are  a lot of legitimate looking ones like, “I will create a 30 second movie advertising your website for $5.” For people who know how to do this and have the software, it can be a 5-10 minute job.

But go browse around see what people really will do for $5. Times are tough. Maybe there is something you’d do?

 Make Marketing Easier Tip #2   Fiverr

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