Where Will the E-Reader “Book” Go From Here?

kindle

kindle Where Will the E Reader Book Go From Here?I recently returned from a writers conference back-to-back with the International Christian Retail Show. Throughout the panels that I had the chance to sit in on as well as the many blogs I have read from editorial agents and others who returned from the retail show, I am happy to see that the Christian market is jumping in on the advancement of technology in e-readers–in my opinion, much faster than they originally decided to build their web site presence in the last ten years.

They are definitely aware that these “trends” of technology in the book business are not all short-term gimmicks, but a revolutionary moment in the history of book selling. And they are determined to be in on it, perhaps. .  . even leaders.

I just read a very interesting article that I wanted to point out to you to go and read called, What are the next radical eReader features?

It lists a lot of great perks about e-readers and a lot of things that e-reader will (or should) do to remain a viable competition to those old paperbacks. One thing that is mentioned i:

Add on great support for writing. The first thing it does is it lets eReaders (or the eReader+eWriter version) replace paper in more and more situations. The second thing it does is kill multi-purpose devices’ ability to compete – phones and Tablets just don’t have very good writing or data entry capabilities and it’s highly unlikely they’d cut down on their ability to do 1 million different things to support both better reading and better writing.

I agree completely, as for those of us who use Kindle as a tool for our collection of information and knowledge, as well as a tool in writing our own next book, the ability to quickly add notes more than a sentence long. One thing I would add to the abilities of my Kindle, which I have owned now for nearly 2 years (1st generation) and have read over 300 books on is actually a feature that it had that I can no longer seem to locate (if you know where it is, please let me know!)

Bring back the “search your library” feature. When I first got my Kindle one of the features that was in the experimental phase was the ability for a reader to search a word or phrase to find out where it appeared in ALL OF THE BOOKS she had ever purchased on Kindle. This is not only handy for a reader who wishes to locate differing opinions from a variety of authors and sources on a topic rather fast; but as an author myself, when I am doing research for my own book I am writing, the ability to scan quickly through my library to see what other authors have said on this topic is invaluable. And I may even refer to these other authors, quote from their books, etc. so it benefits not only myself, but other authors, and eventually the reader, as my research may in fact be more thorough and from a variety of sources.

I don’t know exactly when this featured disappeared as an option, but it was one of the reasons, as an author, I was so excited to get my Kindle.

I would love to hear your feedback as an author. Where are you at in the e-reader timeline? Do you have an e-reader? If not, do you think “it’s just a matter of time before I get one” or are you holding tightly to your paper and binding and waiting for what may or may not be a phase to pass? Has the ability to easily publish books on an e-reader encouraged you to think more broadly about what you may write since you could bypass a publisher?  I’m eager to hear your feedback!

Lisa


 Where Will the E Reader Book Go From Here?

Make Marketing Easier Tip #2 – Fiverr

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5 dollars2 Make Marketing Easier Tip #2   FiverrWhat would you do for $5? Evidently a whole lot of people would do a lot! This site Fiverr.com has some fluff and a few odd posts (“I will send you 7 hours, 53 minutes of vacuum cleaner sounds for $5″) and scary (“I will check the Chinese characters on your tattoo for $5″), or just not a good thing like “I will call and be your excuse to get out of work for $5″).

But with that disclaimer in mind, I hired someone the first day to have him install code I didn’t understand to get my web site posts to automatically post to my Facebook Fan Page (now called a “like” page). There were lots of easy instructions online about how to have them post to your personal page, but not your Fan page. At some point, when Facebook changed from Fan to Like it stopped working, but for 5 bucks I just hired the guy again. No big deal.

Now I did have to give him my password and username, so I sat and waited while he did it and then I changed it immediately. He also said he’d refund my money if I was not comfortable with it. So “buyer beware.”

I recently just hired someone who had the post, “I will promote your Youtube Channel to 85+ RSS Search Engines for $5.”

Here are some of the categories:

Be careful about people who say they will write 200 comments on blogs with your link, etc. A lot of these are spammers and your reputation is on the line, but there are  a lot of legitimate looking ones like, “I will create a 30 second movie advertising your website for $5.” For people who know how to do this and have the software, it can be a 5-10 minute job.

But go browse around see what people really will do for $5. Times are tough. Maybe there is something you’d do?

 Make Marketing Easier Tip #2   Fiverr

Let’s Tweet

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Image via CrunchBase

Back in February when I started using Twitter I wasn’t sure if it would be a helpful tool or one more thing to distract me from everything else or just a fad. I’ve decided it is all three to some extent.

In planning for National Invisible Chronic Illness Awareness Week, I’ve found it the most useful too. I also have it set up with ping.fm and hootsuite.com to post to Facebook. This combination of interacting with people has been a refreshing addition to my internet experience.

I have spent endless hours visiting web sites, following links and reading blogs, but Twitter has quickly introduced me to some amazing people in the illness/health field that I never may have found otherwise.

Not only can I scan a profile description quickly and click to visit a person’s web site, but by seeing what kinds of things they Tweet and ReTweet, I can see what they value, what kind of information they think is important to share, and yes, even hear about the fact that their 2-year-old just threw a tantrum or they are off to have a picnic. The combination of information is about the person makes them just that… a person, not a company or a PR representative.

I’ve connected with some women in ministry and authors that I have long admired, but would have had to go through “their people” to connect with them in any other way other than Twitter.

I’ve found a group of people who I am excited to work with and they are excited to work with me. It goes beyond “networking” and far surpasses the (someone cold) term of “joint venture.” It’s just friends, sharing their resources, great finds, and each other’s “stuff.”

I began with @lisajcopen and that’s my main Twitter for anything illness, health, personal and ministry. Some tweets have nothing to do with illness, but they are just part of something I think people may be interested in. I moved on setting up @invisibleillwk for people who wanted illness related information and also Invisibel Illness Week updates (but not all my personal stuff).

Next, I started building relationships in the adoption community because of my web site ScrapbookMyAdoption.com so I began @scrapbkadoption.

And this last week I realized that I have so much book promotion stuff sitting around waiting to be put into the next ebook, and I really wanted to start sharing it now! So I began @youcansellbooks . If you are wondering how I keep track of all of these, it’s easy with hootsuite.com

I think I am about done now with setting up accounts, because all of my passions (or “niches”) are covered.  And I found myself setting them up not really because I was out to start adding numbers to a new list, but because there were so many people I wanted to follow and I wanted them somewhat organized so my brain could process all the information. (Some of you have written and said, “You aren’t following me…” but I am, just on a different account than maybe I Twittered from. If I don’t use hootesuite.com sometimes sending a message to a certain person means I have to sign out of one Twitter account and sign in to another.)

So, what does all of this mean to you? I hope it will be helpful that I can push more information I have out to you faster. Running 8 blogs isn’t easy, and I starting to like that 140 character limit of Twitter.

At some point this weekend, I am determined to put all busy work aside and actually work on a book I am writing. So, instead of blogging for hours, I hope to “tweet” and “write.”

I’ve also invited some guest bloggers to come and share their book marketing tips, tricks, and helpful articles. I hope you find this helpful as well.

If you have a book… and you are NOT yet on Twitter, go and sign up. I don’t know how long Twitter may last as this popular form of communication, but you need to at least jump on the wave in order to ride it. Start following people in your niche area, and when/if you are ready in a month or two to become more active, you will understand it better and be ready to participate. If you are an author with a book you cannot afford to ignore Twitter!

And if you Twitter about anything illness-related check out my new social network Illness Twitters. You may want to consider starting your own social network for people who Twitter on your subject material, to bring them all to one place, to help each other, share information and be readily available when the media come looking for book reviews, product reviews, blog comments, etc. The “mother” of all this is (in my opinion) Twitter Moms which has nearly 18,000 members!

So… go sign up to follow me @youcansellbooks and let’s get ready to kick our sharing up a notch. I look forward to getting to know you (and even what you had for dinner last night) soon.

Lisa

 Lets Tweet

National e-Book Conference In Portland, OR, March 6-9, 2008

Portland, OR (PRWEB) January 8, 2008 — Grab your umbrella and favorite electronic reading device (a laptop or PDA will do) and head to the great Pacific Northwest for the 8th annual EPIC conference, “It’s Not Easy Being E,” in Portland, Oregon, March 6-9, 2008, at the Lloyd Center Doubletree Inn. This national conference addresses the emerging electronic publishing industry, and attracts publishers, writers and readers of this new medium.

Headlining the conference is luncheon keynote speaker is Michael Powell, owner of Powell’s Books, which lays claim to being the largest independent bookstore in the world. Powell’s is a noted retailer of e-books, as well as new and hard-to-find used books. The Portland conference will feature e-publisher panel discussions and workshops pertaining to publishing and promoting electronic books, new technologies, and genre and publisher-specific topics. There will be an EPPIE book awards ceremony, honoring excellence in electronic publishing, and opportunities for social and professional networking.

Fees for the three-day conference are $155 for EPIC members and $185 for non-members. A single day rate of $75 is also available. Registration will be open through February 10, 2008.

EPIC, the Electronically Published Internet Connection, is a professional organization for published and contracted e-book and print authors. Established in 1997, EPIC was one of the first advocates of electronic publishing, and has been a strong voice for the industry ever since. Its members write and publish in all literary and non-fiction genres.

For more information on the conference and how to register go to the EPIC website, www.epicauthors.com.

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For more Book Marketing Tips SIGN Up to receive our RSS feed and you’ll be entered to win a copy of 1001 Ways to Market Your Books National e Book Conference In Portland, OR, March 6 9, 2008 by John Kremer.

Lisa and Joel Copen have a variety of experience in founding a nonprofit that receieves over 80,000 visitors per month, music and sound editing, web design, and book marketing and publishing. They look forward to your ideas to make the series of ebooks on book promotion a practical tool to help you sell more books!

 National e Book Conference In Portland, OR, March 6 9, 2008

Book Marketing with Bloggers

A great way to get some exposure and “talk” about your book is to identify bloggers who would be passionate about it. I have done this quite a bit for Beyond Casseroles: 505 Ways to Encourage Your Chronically Ill Friends. This is pocket-size, 94-page book, so the expense of giving them the actual book wasn’t a significant investment. If you’re limited in how many books you can afford to give away, you can send it to them as a document.

Note: As a blogger and editor, however, I can tell you I get about a dozen books a week to review. Those that are actual books that I can take with me to McDonald’s playground or to a waiting room always receive priority. I know I can print out the others, but how many people are going to use up their ink on printing out 250 pages? If you do send an electronic copy, be sure to add some kind of incentive to read it, such as a free gift or mention of the review and the link to their web site to your entire newsletter list of subscribers.

  1. I found bloggers who would be most interested by reviewing the topics that come through from bloggers in my Google Alerts each day.
  2. I searched technorati.com and the individual blogging directories
  3. I did a search on my name and organization to see who had already blogged about us or one of our events.
  4. I posted on  my “bulletin board” at MySpace for people who were interested in a free copy to contact me.
  5. I invited everyone to let anyone else know who may be interested in blogging about it or reviewing it, such as columnists, or especially editors of newsletters and magazines.

Lastly, I did this big pitch to bloggers right before National Invisible Chronic Illness Awareness Week, which we sponsor. The fact that there was an event gave the blogger some motivation to finish the review early or at least mention the book while posting about the event.

Remember not to do a strong “pitch” asking for a book review. Rather tell the blogger, based on their topics and style, you thought they may be interested in your book. You can also offer to email them 10-20 pages so they can see if they want to request the book.

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For more Book Marketing Tips SIGN Up to receive our RSS feed and you’ll be entered to win a copy of 1001 Ways to Market Your Books Book Marketing with Bloggers by John Kremer.

Lisa and Joel Copen have a variety of experience in founding a nonprofit that receieves over 80,000 visitors per month, music and sound editing, web design, and book marketing and publishing. They look forward to your ideas to make the series of ebooks on book promotion a practical tool to help you sell more books!

 Book Marketing with Bloggers

Here we go! Blog #1

sale

sale Here we go! Blog #1

Yes… you CAN sell more books. I look forward to starting this blog in, encouraging authors or dreamers that marketing books can be:

[1] fun! (really, it can be, you’ll find out how)

[2] possible on a small budget (or if you’re like me… budget? what budget?)

If you took years off your life to get some words between the covers of a book, you want others to actually read it, right? We all love grandmothers, but we’d like our readership to move beyond immediate family. And no more using those boxes in your spare bedroom for guests to use as luggage racks! It’s time to open those boxes up and start getting busy!

I look forward to our time together and your input too!

Lisa

 Here we go! Blog #1

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